Building a website? Know your tools.
So you’re shopping around for a website and you hear about all these technologies WordPress, Drupal, Joomla, ASP, HTML5, etc. You just want a website, right?
How do you know the difference between these website tools, and how they will perform past the sales pitch?
WordPress, Drupal, and Joomla are the major Content Management System (CMS) players in building a dynamic website that you can edit yourself. Nine times out of ten, this is the best route to take if you’re looking for a website for your business. Each of these tools can accomplish so much, are easily updated and provide good site functionality, allowing your site to stay current. This also is helpful for SEO (search engine optimization). A CMS site can be as cheap or expensive as you need, and can always be revisited to add functionality and scale up to suit your growing business. It’s all a matter of opinion which CMS tool is best. My personal preference is WordPress. It’s the friendliest tool for you to update yourself and supported by developers, meaning there are many frequent updates and extra features being developed.
The alternative is a web page built using straight HTML. This route is becoming much less common because of how popular CMS’s are becoming, but they still may suit your needs. This approach offers a cheaper web page with fairly limited functionality, but is a site out there quickly. It is much harder to update content and you will likely be paying your developer to do it for you if you ever want to scale it up it will cost you more. It’s kind of like a brochure online.
Finally, I’ll leave you with a brief explanation on Mobile Optimization. This is a unique look for your site that is, you guessed it, optimized for your phone or tablet. This offers better usability for people looking at your site on their phone. For example, it may make your content bigger, take away any side bars you had, make your links bigger, etc. It’s hard to explain so I’ll add an example.
Whichever way you decide to build your site, approach it with a plan, find a way to build and maintain it that makes sense for you, and consider a mobile audience.